Google is fast becoming a major force on the internet and it looks as if this trend will continue! Therefore it's paramount to ensure your site is listed on the 1st page of it's given results for your chosen key phrase/s. This quick checklist of tips on google will help gain this result!

CRITICAL POINT: The keywords you THINK might be perfect for your site may not be what people are actually searching for! To find the optimal keywords for your site, use this tool ALL the professionals and I use by clicking here and choose two or three highly targeted phrases for each page of your site. NEVER shoot for general keywords such as "travel" or "vacation."

This is a crucial component to high rankings and a successful Web site. The search engines need to "read" keyword rich copy on your pages so they can successfully classify your site. Use each keyword phrase numerous times within your copy for best results.

HTML title tags are critical because they're given weight within search engines. You must put your keywords into this tag and not waste space with extra words. Do not use the Title tag to display your company name or to say "Home Page." Think of it more as a "Title Keyword Tag" and create it accordingly. Add your company name to the end of this tag, if you must use it.

Meta tags can be valuable, but they are not a magic bullet. Create a Meta Description tag that uses your keywords and also describes your site. The information in this tag often appears under your Title in the search engine results pages.

The Meta Keyword tag isn't quite as important as the Meta Description tag. Contrary to popular belief, what you place in the keyword tag will have very little bearing on what keywords your site is actually found under, and it's not given any consideration whatsoever by Google. Use this tag, but do not obsess over.

Things like headlines, image alt tags, header tags <H1><H2>, etc., links from other pages, keywords in file names, and keywords in hyperlinks can cumulatively boost search engine rankings. Use any or all of these where they make sense for your site.

Having directory listings are a key component to getting your site spidered and listed by Google. Making MISTAKES in the submission process could cost you dearly as directory listings are difficult to change later in the game. Therefore, it's important to read Yahoo's How to Suggest Your Site and How to add a site to the Open Directory before submitting.

Getting high rankings takes time; there's NO getting around that fact! Once your site is added to a search engine or directory, its ranking may start out low and then slowly work its way up the ladder. Some search engines measure "click-through popularity," i.e., the more people that click on a particular site, the higher its ranking will go. Be patient and give your site time to mature.

It's best NOT to make changes to your optimization for at least three-to-six months after submission. It often takes the engines at least that long to add your optimized pages to their databases. Submit it, and then forget about it for a while!

If you've followed these tips and STILL can't find your site in the engines, the first place to "tweak" would be your page copy. If you added less than 250 words of visible text on your pages, this is probably your culprit! Also, double check your keyword density, and make sure that you ONLY targeted two or three phrases per page. Eventually, you'll see the fruits of your labor with many top ten rankings in Google and the rest of the search engines!

FINAL IMPORTANT NOTE: Search Engine Optimising is an ART, no question about it... It's time consuming and very technical! Therefore my personal recommendation is to have your site professionally optimized by an industry expert. The reasons are: - you make THEM responsible for your ranking and you avoid the possibility that you might make a mistake in the optimisation or submission process - costing you valuable time and money.

After reviewing and interviewing MANY organisations I recommend you optimize your site with The Search Engine Optimisation Specialist - I use MYSELF - by clicking here. Performance is what you need, and performance is what you'll get from them...

All the best,

John Bertone
Founder
Internet Marketing Domain Pty Ltd

P.S. - By requesting a Internet Marketing Examination for YOUR internet site here: https://secure.internetmarketingdomain.com.au/online-request-form.html you'll know MORE about how to promote your site in 60 minutes that you'd EVER learn in some out-of-date course or book. Register now it'll only take a moment and I promise you'll NEVER look back!